Signal from the noise
The most advanced inbound call platform ever built. Real-time bidding, voice AI screening, and autonomous optimization — engineered from scratch for the future of call buying.
| Campaign | Status | Bid | Budget | Conv Rate | CPA | Calls |
|---|---|---|---|---|---|---|
| Medicare AEP — National | Active | $28.00CPA | $8.3k$12.5k | 14.2% | $42.10 | 198 |
| Auto Insurance — CA/TX | Active | $18.50CPC | $5.1k$8.0k | 18.7% | $31.40 | 163 |
| Home Services — FL | Paused | $12.00CPC | $3.9k$4.0k | 9.6% | $24.80 | 156 |
| Solar — Southwest | Active | $34.00CPA | $6.8k$15.0k | 11.1% | $52.30 | 130 |
| Debt Relief — National | Learning | $22.00CPA | $1.2k$6.0k | — | $38.75 | 32 |
Trusted by performance marketers buying 2M+ calls/month
System Architecture
How a call moves through TapQuality
Seven steps from ad click to revenue attribution. The entire pipeline executes in under five minutes.
gclid captured
Number assigned
< 200ms second-price bid
Caller screened by AI
Call routed to buyer
Outcome logged
Revenue to gclid
gclid captured
Number assigned
< 200ms second-price bid
Caller screened by AI
Call routed to buyer
Outcome logged
Revenue to gclid
gclid captured
Number assigned
< 200ms second-price bid
Caller screened by AI
Call routed to buyer
Outcome logged
Revenue to gclid
Voice AI platform
Configure once.
Deploy everywhere.
Pick your vertical, assign a role, choose the model and persona. TapQuality wires the compliance layer, routing logic, and real-time bidding automatically.
Built for call buyers
Everything you need to buy inbound calls profitably — from auction mechanics to AI-driven optimization.
Real-Time Bidding
Second-price auctions execute in under 200ms. Set CPC or CPA bid strategies with geo, daypart, and source modifiers.
Propensity Scoring
AI scores every inbound caller before the auction. Bid more on high-intent callers, skip the rest automatically.
Smart Optimization
Auto-adjust bids based on conversion data. The platform learns which calls convert and shifts budget toward them.
Performance Intelligence
An AI assistant that explains why your CPA moved and what to change. No more guessing — just clear, actionable insights.
Ready to optimize your call buying?
Join performance marketers who use TapQuality to win better calls at lower CPAs.
Get started